This article originally appeared in Eco Fashion World. 

Today’s media landscape has dramatically changed. It’s no longer about billboards and TVCs, but Instagram, YouTube and Snapchat. So, with all this buzz, how can sustainability be given the spotlight?

And more urgently, how can influencers talk about the environmental impacts and pressing labour conditions that result from fast fashion?

This article was originally published in Mumbrella and on Hacker Noon.

Until recently, my interest and understanding of blockchain was limited. I’m not a developer and I have little interest in cryptocurrency. But, over the past few weeks, some pretty interesting things have started to happen. These events have sparked my interest and expanded the promise, and potential, of blockchain beyond the world of finance.