Hi there,
If you’re reading this, you’re probably taking one of our trainings, and you’re asking yourself if I’m the right partner to support you to achieve your goals.
At The Humblebrag, founded in 2017, we’ve built a reputation for supporting ambitious leaders and brands to carve an authentic and meaningful reputation as purpose-driven change-makers.
We work as an agency-consultancy hybrid; scaling to projects big and small.
However, over the years, I’ve realized that this means not all change-makers are able to access our services, and I’ve been working to ensure our support is accessible to those that need it most.
Our trainings are a way to reach individuals across the world - diverse and unlikely ‘leaders’ - to rise up and challenge the status quo. And there are a lot of trainers and coaches out there, so I understand it’s important to trust the person sharing their knowledge with you.
Here’s bit more about my story, as well as relevant video, audio and media links to get to know me further, and to help you make your decision:
About
I’m the founder of thought leadership agency The Humblebrag and Initiator of global network Creatives for Climate.
A former radio journalist, with more than 10+ years experience working in media and communications for some of the world's largest NGOS, sustainable fashion initiatives and advertising agencies, my mission today is to support more leaders and brands to take a meaningful stand on social, cultural and environmental issues.
Originally from New Zealand, I have spent ten years in Amsterdam in The Heart of Europe working with organizations such as The European Parliament, initiatives such as The ZDHC Foundation, companies such as Danone, and brands such as Dopper.
My key areas of expertise include sustainability, brand activism, womxn empowerment, sustainable fashion, brand reputation and strategic communications, and I also work as a guest lecturer at The University of Amsterdam, AMFI and Erasmus University Rotterdam.
Thought leadership
Walking the talk on purpose-driven thought leadership, I am a regular contributor to titles such as The Huffington Post, AdWeek, The Drum, Sustainable Brands and Fashion Revolution among others, and host of podcast ‘Positive Disturbance.’ Read some of my thoughts below:
AdWeek: ‘4 Steps for Inspiring Marketeers to Take Climate Change Seriously'
The Drum: ‘We have to change the narrative to support female leaders in marketing - and beyond’
Huffington Post: ‘How we can shift sustainable fashion from niche to norm’
Fashion Revolution: ‘Sustainable fashion heavyweights dive under the sheets to champion transparency’
LBB: ‘What is the power of branding and communications to drive change?’
Silicon Canals: ‘Female Entrepreneurship in The Netherlands: Are we equal yet?’
Sustainable Brands” ‘Three Lessons for Brands on How to Credibly Drive Social Change’
Recent podcasts
Watch
‘Why Staying Silent on Hot Topics is a Corporate Risk’ as published in The National Business Review below: